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Digital Marketing News and Guides

Professional photographer with camera

5 days ago

Why is image copyright in marketing important?

Fire extinguisher - ready in case of a crisis (probably not a communications crisis though, it's just here as a visual metaphor)

1 week ago

How to create a crisis comms plan

2 weeks ago

Five email marketing tricks to turn clicks into clients

Tiktok iconograpy surrounding a viral TikTok video

3 weeks ago

Tug of War: How do you go viral on TikTok?

Close up of business owner using smartphone to connect with followers, social media icons floating

2 months ago

Is using social media for marketing a good idea?

4 months ago

Are we over the Rainbow? Why corporations are shying away from Pride Month

marketing campaign objectives

4 months ago

A beginner’s guide to campaign objectives: The metrics for measuring your marketing

Pride flags, International Women's Day, Earth Day and Black Lives Matter banners stuffed into an office cupboard as if DEI values have been ditched

5 months ago

Are values good PR or a liability?

6 months ago

How to improve brand reputation

Social media marketing graphic

7 months ago

How to increase social media engagement for your business

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