Delivering record-breaking ticket sales for Revesby Country Fair
Event marketing to grow historic show and increase ticket sales
PR, SEO, PPC, Social media
“We were looking for someone to update our marketing. The team at Carrington has given us a thoroughly professional and friendly service while allowing us to still be in control.”
Chairman, Revesby Country Fair
500k+ people reached through PR, paid ads and social
Record-breaking ticket sales and trade stand bookings
PR, marketing, trade applications and online ticket sales
Revesby Country Fair is one of Lincolnshire’s oldest country shows, attracting thousands of visitors every year. The organising committee asked us to promote the show to traders and the public, generating excitement and bringing people back to the show after three years away.
We ran a six-month strategy to cover every aspect of PR and marketing. The aim of the campaign was to manage all aspects of the show’s PR and marketing:
- Press releases, features and media interviews
- Social media management across all channels
- Paid social advertising on Facebook and Instagram
- Website updates and email marketing
- Online ticket sales and trade stand bookings.
We project managed the visitor programmes, including copywriting, sourcing advertisement endorsements and liaising with graphic designers.
Our team handled the show’s social media and email marketing activity, raising awareness among the general public and helping the show to sell a record-number of trade stands and advertisements.
We also managed website updates and improvements, local print advertising campaigns and ran a series of competitions with the local media to add to the email marketing database.
We issued a series of press releases in the lead up to the show to promote headline acts, highlights, trade stands, community links and charitable donations made by the committee. This secured strong press coverage in the local news.
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