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Google Analytics Management

Set up and optimise your website tracking

Having a successful marketing campaign is all well and good, until you need to review progress and data from your website when you don’t know how to set up or correctly view your Google Analytics account.

Ensuring your Google Analytics properties are set up properly is key to comprehensive digital marketing analysis, that’s why we offer effective and helpful Google Analytics setup and management services.

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Make the most of Google Analytics

Whether you’re planning on starting a new digital marketing campaign, or you’re just wanting to review online sales, traffic or clicks on your website, Google Analytics is one of the most used platforms for web data collection and analysis.

It can be used to track basic web data or to drill down into specific demographics, locations and number of visits to really understand your online audience better.

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Google Analytics management

If you’re not particularly tech-savvy, the process of setting up a Google Analytics account for your website can seem overly complicated and daunting – not to mention time consuming. Our team at Carrington offer specialist and effective Google Analytics management and setup services to ensure that your website is collecting data correctly in order to properly analyse and fine tune your digital marketing methods.  

Not only do we offer a Google Analytics setup service, but we also provide expert Google Analytics management to ensure that your marketing campaigns are performing well or to provide data-driven recommendations for how to improve your site through effective digital marketing techniques. 

For more information about our Google Analytics setup services and management options, get in touch with our team today.

Frequently asked questions

Google Analytics provides valuable insights into your ad performance and data, but it can be difficult to understand how this actually affects your business. As a digital marketing and paid media agency, Carrington handles the technical set up and ongoing management, so your tracking stays accurate and can deliver actionable insights to improve your business performance.

Our Google Analytics management aligns directly with SEO practices and PPC campaigns by providing clear insights into how your website or advertisements are performing. From tracking organic traffic rates to measuring clicks and conversions from paid campaigns, Carrington uses data-driven marketing to shape ongoing recommendations for your assets.

Our Google Analytics service covers initial account setup, regular management and personalised reporting to help you understand your audience and improve your website performance or ad delivery. It’s designed for businesses looking for reliable analytics without having to manage the technical side themselves, which frees up valuable time for other operations.

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